Presentational Development

Presentations That Sell

™Most presentations today are in effect some sort of sales pitch. The aim is to get someone to agree to buy something; whether that is an idea, a product, a solution, a concept, a service or a company It is one of the most important aspects of any company.

What changes in almost every case is the message and structure. Using our proprietary presentation process called ‘Visual Presentology™ we create presentations in three key categories for companies, SMEs, start-up’s governments and education.


Corporate Presentations


Sales Presentations


Learning Presentations

You don't give presentations to yourself, so you should always imagine life from your audience's point of view.

Corporate presentations

Message, Consistency and Alignment

These days, almost anybody in a company can create a presentation. The most common software has evolved tremendously and is usually available for everyone to access.

However, therein also lies the problem. Lots of different methods, systems, graphics, ideas and ways of doing things will result in many different and inconsistent outputs.

Using our proprietary process, Visual Presentology™ we create memorable end-to-end corporate presentations that strategically consider Messaging, Visualisation, Storytelling, Graphics, Design and Development – all with full branding compliance.

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Sales & sales team presentations


Evidence, Value Propositions and the Big Idea

Sales presentations are the cornerstone of any sales-focused company, yet they’re often not given the credit they deserve. Typically thrown together at the last minute, many sales executives stand up in front of an audience with nothing more than a glorified page of notes. 

A sales team is only as good as the tools they have. Arcanum ensures sales teams are empowered with world-class presentations that deliver engaging messages that close more deals. These presentations should be visual, tell a compelling story, highlight a clear ‘Value Proposition’ and ‘The Big Idea’, all while aligning with audience needs and challenges, with a strong call-to-action to close.

We can either create the sales presentation for you, or a more economical alternative is to work remotely with your team.

Learning presentations

Instructional Design to Reduce Cognitive Load

A growing necessity in business today is the ability to upskill and communicate effectively with workforces across multiple territories; while maintaining a consistent and high level of knowledge, expertise and skills. This is now happening virtually.

We can either start from scratch and build bespoke training, or adapt and refine existing courses into multiple formats.

With our expertise in understanding audience cognition, especially
in the areas of memory, attention, relevance and perception, Arcanum is able to design and build learning courses that participants enjoy, making the overall learning process more effective, engaging and memorable. 80% of the presentations we build are for sales training.

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